WORKING WITH LISA
Lisa Marceau is a leading voice in healthcare transformation, from digital generations to the $3B women’s health market.
Creating Meaningful Change
In your role as leader, founder, investor or entrepreneur, you’ll define how your role intersects with and impacts the heath system and health journey. Lead with awareness, power and passion to bring the relevance of your work to the broader market.
Strategic Advising
Business Advisory
Our strategic business advisory program supports three core components of establishing and growing a successful business in the health and life sciences space
Organizational Infrastructure - Our process defines an organizational approach based on where founders are in their product development and maps an organizational structure for growth. We focus on building the right teams that are relevant to needs and stage.
Company Structure - We help founders and their teams establish the underpinnings of a strong company focusing on what is truly needed for a solid foundation, how it ties into organizational structure, and relevance to product roadmap for successful growth.
Financial Stewardship - When founders are supported in their role as leader and understand their company needs, we help build strong financial foundations to support informed decisions on budgeting, hiring, growth, and investment.
SBIR Advisory
Getting Started - assessing your big idea, back-of-a-napkin concept, or innovation in healthcare for SBIR fit, resulting in a one-page concept and strategy.
Prepping a grant submission - providing tools, templates, and strategy to move your life sciences, medtech, and digital health innovations through the SBIR process.
Budgeting and managing an SBIR - providing strategic advising to get your budget and accounting off the ground and matching company stewardship with your product development journey.
Workshops
Founder’s Journey for Women Startups - Are you a start up, or supporting start ups? Learn what you need to know once you get your big idea off the ground. Starting a company is often more challenging than bringing an idea to life. This workshop explores hiring and managing people, creating infrastructure, budgeting, contracting and advisory boards, and all you want to know in a friendly environment with real answers.
Start up Funding and SBIRs as a Path to Investment - SBIRs and Investment aren’t that different, they are just different processes and different languages. Learn about the value of SBIR funding, whether it is right for you, and why it can help provide the clarity, and resources, you need to get to investment.
Speaking
Digital Generations - The digital landscape is rapidly evolving with digital generations shaping the future of work and health. By 2025, it's projected that 75% of the workforce will hail from Gen Y and Gen Z at every organizational level. How they lead, work, and participate in the evolving workforce will transform our health systems. Understand the impact and your role in this paradigm shift.
Women’s Health - Women make 80% of health decisions, yet women are also more likely to be misdiagnosed, inappropriately treated, and more likely to die from preventable deaths. These statistics are unacceptable. Lisa shares the history, from the research to the health systems that intentionally or unwittingly reinforce gender bias in health. Learn how to engage with this market to change the healthcare landscape and create real, impactful, change.
Start Up - Women are 52% of the US population and 36% of business founders, and 35% of the STEM workforce, yet less than 2% of venture capital funding. Filling the gaps in health starts with innovative and powerful concepts, but building a start up to execute on those concepts requires funding, talent, and infrastructure. Lisa shares the ‘how-to’ on SBIR and other funding, building teams, company infrastructure, and defining your roadmap.